SEA Agency Built for ROI .
We combine human strategy with AI execution to ship paid search experiments faster, reduce wasted spend, and turn clicks into revenue.
Own the top of the page.
Your ad shows up the second a buyer searches, above every organic result. And you only pay for clicks that can convert.
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01
Tracking that tells the truth
Conversion tracking and attribution audited first, so every decision runs on real data.
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Keywords on intent
Match types and negatives built around buying intent and margins, not vanity traffic.
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Ads tested weekly
AI-assisted variations on messaging, offers and angles to raise CTR and conversion rate.
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Budget where it pays
Bidding and budget shift to what is profitable. What is not gets cut.
Our SEA Process
A proven methodology to transform your paid search performance.
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01
Account & Tracking Audit
We audit your Google Ads structure, conversion tracking, attribution, landing pages, and budget allocation to find immediate leaks.
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02
Keyword & Intent Strategy
We build a keyword and match-type strategy based on intent, margins, and your business goals, not vanity traffic.
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Ad Creation & Testing
We craft AI-assisted ads and variations, then test messaging, offers, and angles to improve CTR and conversion rate.
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04
Bidding & Budget Optimization
We optimize bidding, audience signals, and budget distribution to scale what's profitable and cut what isn't.
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Performance Tracking
Continuous monitoring and optimization based on real-time data, conversion quality, and cost efficiency.
The Power of Paid Search
Instant Demand Capture
Reach high-intent buyers the moment they search, without waiting months for organic lift.
Measurable ROI
Every click, cost, and conversion is tracked, making SEA one of the most measurable growth channels.
Faster Learning Cycles
Paid search lets you test offers and messaging quickly, then apply learnings across your funnel.
Scalable Growth
When unit economics work, SEA scales predictably with controlled budgets and clear guardrails.
Stop Paying for Clicks. Start Paying for Customers.
Most accounts leak budget on broad matches, weak tracking, and ads nobody tested. We rebuild the account around intent and margins, so every dollar has a job.
What's Included in Our SEA System
Six workstreams, one system. Each one turns ad spend into measurable, profitable pipeline.
Account & Tracking Audit
We audit structure, conversion tracking, attribution, and budget allocation to find the leaks that drain spend, before we scale anything.
Keyword & Intent Strategy
Keywords, match types, and negatives built around buying intent and margins. Traffic that can convert, not traffic that looks good.
Ad Creation & Testing
AI-assisted ad copy and variations, tested on messaging, offers, and angles to push CTR and conversion rate up week after week.
Landing Page Alignment
Ads and landing pages that tell the same story. We align message, offer, and layout so paid clicks actually convert.
Bidding & Budget Optimization
Bids, audience signals, and budget distribution tuned continuously to scale what is profitable and cut what is not.
Reporting & Insights
Clear reporting on cost, conversions, and revenue, so you always know what your budget bought.
How Do We Measure the ROI of SEA?
Track what matters: cost per acquisition, revenue, and the campaigns that drive them.
How We Use AI to Boost SEA
AI is our execution engine. Humans run the strategy.
We use AI to accelerate keyword mining, search term analysis, and ad variation drafts so we can test faster with better targeting. Then we apply strict quality gates on every ad and landing page before anything goes live.
We also let performance data, not opinions, decide what scales: budgets follow conversions, and losing tests get cut early.
The result: less wasted spend, faster learning cycles, and an account that gets more efficient every month.
What Our Clients Say
The Awilix team is a pleasure to work with, delivers professionally and on deadline, and consistently goes above and beyond.
Our organic traffic increased 14x in six months thanks to the AI-led SEO strategy implemented by the Awilix team.
Jean-Romain and his team are extremely responsive, deliver thorough, high-quality work, and execute with outstanding efficiency.
Frequently Asked Questions about our SEA Agency
What comes up before a first call. If your question is not here, ask it directly.
Faster than SEO. First signal usually shows within the first weeks of testing. Stable, meaningful ROI builds over 2-3 months as tracking, ads, and bidding get tuned on real data.
Google Ads is the core: Search, Shopping, and Performance Max. We also run Microsoft Ads when the audience justifies it. Channel choices follow your unit economics, not our preferences.
There is no magic number: it depends on your CPCs, margins, and sales cycle. We size the starting budget so it produces statistically useful data fast, then scale as profitability is proven.
AI accelerates analysis and ad production. Humans set strategy, review every ad, and control budget decisions. Nothing goes live without human sign-off, and every test runs under a defined budget cap.